top of page
  • Writer's pictureShawn Dunahue

Part 3: Connected and Committed: Navigating Employee Engagement in Remote Sales Teams

A Three Part Series



Enhancing Engagement Through Leadership and Tools


How to Improve Employee Engagement: Team Engagement Ideas

For remote sales teams, engagement can be improved through practical, targeted activities:

  • Virtual Coffee Chats: Encourage informal virtual meetups to foster connection and build relationships.

  • Interactive Training Sessions: Use engaging, interactive formats for skill development sessions to keep remote teams involved.

  • Recognition Platforms: Utilize digital platforms for peer-to-peer recognition to build a culture of appreciation.


Improving Employee Engagement Begins Here

Begin improving engagement by:

  1. Setting clear expectations and providing resources.

  2. Encouraging open communication and feedback.

  3. Focusing on strengths while developing weaknesses.

  4. Regularly recognizing achievements and efforts.


A Manager’s Role in Employee Engagement

Sales managers are critical in fostering engagement. Their primary functions include:

  • Guiding and Mentoring: Act as coaches rather than just supervisors.

  • Providing Tools and Resources: Ensure employees have access to necessary resources.

  • Training on Engagement: Managers should be retrained to prioritize engagement, focusing on regular feedback and support.

  • Evaluating Performance: Use engagement metrics alongside performance metrics to evaluate employees and hold them accountable.



Comparison of Past vs. Future Engagement Models

The shift from traditional engagement models to more modern approaches involves moving from:

  • “My Paycheck” to “My Purpose”: Aligning roles with organizational mission.

  • “My Satisfaction” to “My Development”: Focusing on growth opportunities.

  • “My Boss” to “My Coach”: Transforming management roles into coaching roles.

  • “My Annual Review” to “My Ongoing Conversation”: Replacing annual reviews with continuous feedback.

  • “My Weaknesses” to “My Strengths”: Emphasizing strengths-based development.


The Role of a Fractional VP of Sales in Redefining Engagement

A fractional VP of Sales can provide expertise in:

  • Creating Better Strategies: Developing tailored engagement strategies that align with organizational goals.

  • Implementing Measurement Tools: Introducing tools to measure engagement effectively.

  • Establishing Year-Long Engagement Practices: Creating ongoing practices to maintain high engagement levels.


Actionable Takeaway: Leverage leadership roles and tools to create a culture of engagement. A fractional VP of Sales can offer valuable guidance and strategies to sustain high engagement levels within the sales organization.


Conclusion

Engaging remote sales teams is essential for driving business success. By understanding what drives engagement, implementing effective strategies, and leveraging the right tools and leadership approaches, organizations can foster a motivated, high-performing sales team. Start today by assessing your current engagement levels and taking actionable steps to improve them.


Stay tuned for more insights on fostering employee engagement in remote sales teams!

2 views0 comments

Comments


bottom of page